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Forgotten month, memorable performance

April 4, 2014 at 9:22 am

Poor March. When you run reporting on a financial year basis, March often gets lost in the rush to produce annual figures. But nibusinessinfo.co.uk customers have decided to make March an unforgettable month by arriving in record numbers.

Fully 18,000 more visits were recorded in March than in either January or February. Another key milestone was reached during March when we passed our target for registrations.

MarchKPI

March 2014 is also the month we say goodbye to the current monthly report format. Gone but not forgotten, and echoes will be seen in the replacement format due from April. We’ll also be releasing a full 2013-14 Performance Report in due course, to summarise a great year for nibusinessinfo.co.uk and local business activity.

For more detailed information on how nibusinessinfo.co.uk performed during March 2014 you can download the full report from our performance dashboards page.

Sprint for the line

March 6, 2014 at 3:35 pm

The January to March home straight is typically nibusinessinfo.co.uk’s busiest time of the financial year for dispensing business advice. Having already topped 1 million visits in 2013-14 to date, our customers are providing a Mo Farah-like kick as we approach the finish line.

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February’s performance essentially matched January’s, despite having 3 less days in the month. Visits were marginally down (yet still an impressive 106% up on the same month in 2013) but visitors and return visits both increased from January. Another pace-setting month saw 551 people registering for our monthly newsletter, edging ourselves in front of the year-end target.

FebStats

As we said last month, this is the time of the year for new records, and after breaking 6,000 visits in a single day in January, we set another personal best with 7,000 visits on Tuesday 25th February.

For more detailed information on how nibusinessinfo.co.uk performed during February 2014 you can download the full report from our performance dashboards page.

Low tide to high tide

February 6, 2014 at 2:47 pm

Websites have natural ebbs and flows in visitor numbers, and nibusinessinfo.co.uk’s transition from December to January sees the lowest and highest tides of the year. Consistent growth between September and March takes a traditional dip over the festive period (surprisingly shallow this year) before we experience a strong surge in January as our visitors flood back to work.

Visitor records for the financial year have been broken in 6 out of 8 Januarys since nibusinessinfo.co.uk was launched. This January saw almost 150,000 visitors to nibusinessinfo.co.uk:

Choose your words carefully

February 4, 2014 at 2:05 pm

Words are very powerful when communicating your message whether it is in the real world or online. The words you choose will determine how successful you are in reaching your audience.

nibusinessinfo.co.uk customer feedback

January 23, 2014 at 5:12 pm

As the business environment in Northern Ireland changes rapidly, nibusinessinfo.co.uk aims to provide the best service to its customers. Seeking our customers’ opinion is an important part of shaping and improving the site to meet the needs of local businesses today and in the future. The results of our first quarterly survey gives us a good baseline to measure future progress.

Festive cheer for nibusinessinfo.co.uk

January 22, 2014 at 9:00 am

December rounded off an impressive 2013 for the nibusinessinfo.co.uk website. The festive season marked the fourth successive month that over 100,000 visits were recorded to the site.

VisDec

Get the most out of your Facebook business page

January 21, 2014 at 11:03 am

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As part of my role as web content editor, I’ve managed the nibusinessinfo.co.uk Facebook page for the last 18 months or so. When I took over the management of the page I was tasked with growing the likes as well as the interactions and engagement. It had been running for a couple of years, had around 550 likes and was growing organically and very slowly.

Business planning – a marathon not a sprint

January 9, 2014 at 3:06 pm

The importance of a business plan when starting a business has many comparisons with training to run a marathon.